Purpose Prize

Marc Freedman Portrait

The Latest from CoGenerate

Lasting Impact

Lasting Impact

CoGenerate Co-CEO Marc Freedman’s most recent book, How to Live Forever, was published by Hachette/Public Affairs in 2018, generating a lot of great attention. And it’s not over yet! Every week, the New York Times Sunday Opinion section includes a print-only feature...

Check Out Our Signature Event On Cogenerational Activism!

Check Out Our Signature Event On Cogenerational Activism!

On May 22, more than 1,100 people registered to learn more about the important cogenerational work our 2023 Innovation Fellows are doing. These 15 leaders are bringing generations together to solve problems and bridge divides. And each one has a unique and inspiring...


Dolores Huerta

Dolores Huerta Foundation
Purpose Prize Fellow 2007

Fighting for civil rights for the rural poor in California's San Joaquin Valley.

Dolores Huerta has put in more than five decades organizing and advocating for farm workers. But her earlier work organizing boycotts, negotiating union contracts, and lobbying lawmakers as co-founder of the National Farm Workers Association – later known as the United Farm Workers Union – left many of the bigger-picture needs of the workers unmet. So when, at age 72, the Puffin Foundation gave Huerta a $100,000 “Creative Citizen” award, she used the funds to establish her long-time dream: the Dolores Huerta Foundation. Since 2003, the Foundation has established Vecinos (Neighbors) Action Committees in the San Joaquin Valley in California. The committees educate workers on issues such as voters’ rights, immigration law, health and safety issues, and college opportunities. The committees also have won local victories to improve youth recreation programs and repeal utility rate increases. Huerta plans to expand the organizing model statewide.