Purpose Prize

Marc Freedman Portrait

The Latest from CoGenerate

Lasting Impact

Lasting Impact

CoGenerate Co-CEO Marc Freedman’s most recent book, How to Live Forever, was published by Hachette/Public Affairs in 2018, generating a lot of great attention. And it’s not over yet! Every week, the New York Times Sunday Opinion section includes a print-only feature...

Check Out Our Signature Event On Cogenerational Activism!

Check Out Our Signature Event On Cogenerational Activism!

On May 22, more than 1,100 people registered to learn more about the important cogenerational work our 2023 Innovation Fellows are doing. These 15 leaders are bringing generations together to solve problems and bridge divides. And each one has a unique and inspiring...

Got a Digital Illustration that Shows Generations Working Together?

Got a Digital Illustration that Shows Generations Working Together?

CoGenerate recently teamed up with Fine Acts, a global creative studio for social impact, to launch an open call for illustrations showing generations working together for change.  We’re looking for illustrations that show older and younger people coming together to...


Priscilla Higham

African Solutions for African Problems (ASAP)
Purpose Prize Fellow 2014

This journalist develops women-run drop-in centers in South Africa for children who have been orphaned by AIDS.

At certain times, a human life takes a quantum leap. That happened to me in 2000 while on a journalism assignment in the Nairobi slums. The activist and Nobel laureate Wangari Maathai introduced me to a network of women who – without funding – were taking care of children orphaned or made vulnerable by HIV/AIDS.

I had grown up in Botswana and witnessed many well-meaning interventions in the colonial model, which fell apart because the communities didn’t own them. W hen I saw these women creating their own grassroots solutions to incredibly difficult problems, I knew I had to support their efforts.

I wrote an article for Telegraph Magazine in the UK titled ‘Angels of the Slums.’ The enormous response surprised me. So many people cared about the women’s efforts.

  • 17,419 children cared for by 747 women in 11 years 

  • 32 drop-in centers, 19 community-based organizations, 95 gardens and eight school libraries established since 2003


A year later I went to South Africa, where 2.5 million children have been orphaned by AIDS, and found thousands of women – mostly grandmothers – in poor rural areas supporting hundreds of thousands of children. I knew they could accomplish even more with financial help.

I met with groups of them, and we brainstormed ideas for projects. At the top of their list was getting assistance for children’s school fees. Using $10,000 in donations from Ed Bradley, Dan Aykroyd and others, I distributed small grants of $500 to $1,000.

In that first year, 100 women put 280 children back in school and I realized I was on to something. There was no corruption among these women – they had accounted for every expense – and they had made a big impact.

In 2003, I founded African Solutions for African Problems (ASAP), to help build their capacity. We have since developed 32 drop-in centers, 19 community organizations, 95 gardens and eight libraries in the Eastern Cape. More than 17,419 children have received nutrition, school uniforms and shoes, and psychosocial support. More than 747 women run these initiatives and are taught management skills to sustain and scale up their work.

All this stands as a modest yet clear tribute to a community’s willingness and capacity to uplift itself through the quality care of its most vulnerable members.