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Purpose Prize

Marc Freedman Portrait

The Latest from CoGenerate

Putting Two Things Together

Putting Two Things Together

On Friday, May 15, I had the great honor to address the 2026 graduates of Drew University, including the undergraduate College of Liberal Arts, the Theological School, and the Caspersen School of Graduate Studies. I'm very grateful to Drew's remarkable President...

Introducing the CoGen Voices Fellows

Introducing the CoGen Voices Fellows

Across the country, young people and older people are stepping up as civic leaders. But too often, they do this critical work with peers, in age-segregated spaces. Young people work without the benefit of older generations who bring lived experience, networks, and a...

Event Recording: Age Diversifying Your Board

Event Recording: Age Diversifying Your Board

Is your organization ready to tackle one of the toughest but most transformative shifts in intergenerational collaboration? In this session, you’ll hear from three leaders spearheading efforts to diversify board involvement. This will be a learning-in-public...

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William Raspberry (1935 – 2012)

Baby Steps
Purpose Prize Fellow 2006

Empowering parents to be their children’s most effective teachers

Bill Raspberry climbed far from his roots in the small town of Okolona, Mississippi to become a Pulitzer Prize winning columnist for the Washington Post. He is also a professor at Duke University. Critical to his success, he says, were his parents, who emphasized the value of education, persistence, and high standards. He grew up on the campus of the all-black Okolona College. Raspberry has now returned to his Okolona roots to give kids there the same boost he had received. To address a high school drop-out rate of 58 percent, Raspberry, 71, created Baby Steps based on two beliefs: that parents are their children’s most effective teachers and that low-income parents, many of whom feel ill-equipped to teach their children, can be taught to better prepare their kids for success – through talking, reading, and by finding teachable moments every day. Baby Steps now focuses on empowering parents of children from birth to age five. Led by a local P.T.A president and a former teacher, the program serves 25 families. Parents meet weekly to learn teaching techniques and to work on educational projects such as baby mobiles and flash cards. Baby Steps, which initially operated from borrowed space in churches and day-care centers, recently acquired its own building.